
适用场景:初创者对潜在客户做产品市场调研,询问产品需求、使用体验、改进建议,对话难度「零基础 / 初级」,短句为主、高频词汇重复,适合创业口语跟读和实际使用人物:Founder (F) 初创者 / Potential Customer (PC) 潜在客户
对话一:说明调研目的并询问产品需求
F: Hello! Excuse me, I’m the founder of a start-up, doing a market research for our new product.
(您好!打扰一下,我是一家初创企业的创始人,正在为我们的新产品做市场调研。)
PC: Hello! No problem. What kind of new product is it?
(您好!没问题,是什么类型的新产品?)
F: It’s a portable small household cleaner, suitable for daily home use.
(是一款便携式小型家居清洁器,适合日常居家使用。)
F: Do you have such a cleaning product demand in your daily life?
(你日常生活中有这类清洁产品的需求吗?)
对话二:询问产品使用体验与接受度
F: If this cleaner is priced at about 100 yuan, what’s your acceptance of it?
(如果这款清洁器定价在 100 元左右,你对它的接受度怎么样?)
PC: 100 yuan is very reasonable, and I can accept this price.
(100 元很合理,这个价格我能接受。)
F: Great. If you use it, what functions do you hope it has the most?
(太好了,如果你使用的话,最希望它有什么功能?)
PC: I hope it has strong suction and is easy to carry, that’s the most important.
(我希望它吸力大,还容易携带,这是最关键的。)
对话三:收集产品改进建议与反馈
F: Thank you for your answer. Do you have any improvement suggestions for this product?
(谢谢你的回答,你对这款产品有什么改进建议吗?)
PC: I think it would be better if it has a rechargeable function and a long battery life.
(我觉得如果它有充电功能,且续航能力强的话会更好。)
F: That’s a very good suggestion. We will take it into consideration.
(这是个非常好的建议,我们会纳入考虑的。)
F: Would you be willing to buy this product if it is launched according to the improved plan?
(如果按改进方案推出的话,你愿意购买这款产品吗?)
PC: Yes, I’d like to buy one for my home use.
(愿意的,我想入手一个居家使用。)
高频核心短语(收藏记背,产品市场调研场景直接用)
market research 市场调研
potential customer 潜在客户
portable cleaner 便携式清洁器
product demand 产品需求
price acceptance 价格接受度
improvement suggestions 改进建议
battery life 续航能力


